Wednesday, July 21, 2010
Friday, April 16, 2010
Thursday, April 15, 2010
Saturday, October 11, 2008
iceni is up for the challenge
Midlands video and digital production company iceni will present a ‘money can’t buy’ digital film making experience at the Black Country Student Awards, part of a £28 Million campaign from the Department for Children, Schools and Families.
The Black Country Student Awards are part of the Black Country Challenge campaign; the Challenge aims to motivate everyone working in education, across the Black Country, to make a real difference to educational performance and enable young people to achieve the highest standards possible.
The Student Awards will cover seven categories: Music, New Media, Writing for the Media, Science, Business, Sport and Performing Arts. To enter, students must complete an exciting challenge and winners will receive a 'money can't buy' experience and an invitation to an exclusive award ceremony in November.
Jim Knight MP, Minister of State for Schools and Learners, officially launched the Black Country Challenge with a film produced by iceni’s award-winning educational media team. The audience of schools, pupils, parents and partner organisations included representatives of Capita, Microsoft, the Learning and Skills Council, Government Office West Midlands and the National College of School Leadership.
Mr Knight said: "I see the Black Country Challenge as the catalyst needed to achieve the best education for all children. It is the local authorities, schools, their staff, pupils and parents, supported by the expertise the BCC can harness, which will bring about change.”
Cathy Bentley, Director at iceni said, “We’re always up for a challenge at iceni. We jumped at the chance to get involved and support the next generation of film makers. The Black Country is the industrial heart of England, but there’s a deep vein of creative talent in the region that deserves to be nurtured and celebrated.”
“iceni’s up for the Black Country Challenge, are you?”
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email andi@iceni.tv
Background
The Black Country Challenge is a 3 year project funded by the Department for Children, Schools and Families and managed in partnership with the four local authorities, Dudley, Sandwell, Walsall and Wolverhampton.
Entry forms for the Black Country Student Awards can be downloaded from www.theblackcountrychallenge.co.uk Application packs will be delivered to every school in the region. The competition is open from May and students have until late September to get their entries in.
iceni is a leading digital and video production company, recognised across the world for effective, creative work for businesses, brands and government agencies.
The Black Country Student Awards are part of the Black Country Challenge campaign; the Challenge aims to motivate everyone working in education, across the Black Country, to make a real difference to educational performance and enable young people to achieve the highest standards possible.
The Student Awards will cover seven categories: Music, New Media, Writing for the Media, Science, Business, Sport and Performing Arts. To enter, students must complete an exciting challenge and winners will receive a 'money can't buy' experience and an invitation to an exclusive award ceremony in November.
Jim Knight MP, Minister of State for Schools and Learners, officially launched the Black Country Challenge with a film produced by iceni’s award-winning educational media team. The audience of schools, pupils, parents and partner organisations included representatives of Capita, Microsoft, the Learning and Skills Council, Government Office West Midlands and the National College of School Leadership.
Mr Knight said: "I see the Black Country Challenge as the catalyst needed to achieve the best education for all children. It is the local authorities, schools, their staff, pupils and parents, supported by the expertise the BCC can harness, which will bring about change.”
Cathy Bentley, Director at iceni said, “We’re always up for a challenge at iceni. We jumped at the chance to get involved and support the next generation of film makers. The Black Country is the industrial heart of England, but there’s a deep vein of creative talent in the region that deserves to be nurtured and celebrated.”
“iceni’s up for the Black Country Challenge, are you?”
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email andi@iceni.tv
Background
The Black Country Challenge is a 3 year project funded by the Department for Children, Schools and Families and managed in partnership with the four local authorities, Dudley, Sandwell, Walsall and Wolverhampton.
Entry forms for the Black Country Student Awards can be downloaded from www.theblackcountrychallenge.co.uk Application packs will be delivered to every school in the region. The competition is open from May and students have until late September to get their entries in.
iceni is a leading digital and video production company, recognised across the world for effective, creative work for businesses, brands and government agencies.
Midlands Video Company Recognised on International Stage
Communication Matters, a DVD by Midlands video production company iceni, for Birmingham City Council and the National Deaf Children’s Society, is Highly Commended at the 2008 International Visual Communications Association Clarion Awards.
The video, narrated by BBC Midlands presenter Shefali Oza, features Asian children, young people and their families reflecting on the impact of deafness.
Speaking at the ceremony at the British Film Institute, Marco Forgione, IVCA Chief Executive, said, ‘These awards celebrate companies who have shown a real commitment to ethical, socially responsible and environmental communications. This year’s nominations showcase the outstanding, creative work that is being produced for both corporate and broadcast clients.’
Previous winners of Clarion Awards include Al Gore, Leonardo DiCaprio, Sir Paul McCartney, The National Theatre, The National Trust, The Samaritans, BBC and Channel 4.
Andi Jepson, Director of Communication Matters commented, ‘We are delighted that iceni has been recognised at such a high profile award ceremony. The honest and engaging interviews we captured are testament to the dedication and commitment to inclusion of the Specialist Support Services team at Birmingham City Council.’
Cathy Bentley, Managing Director of iceni said, ‘This is our sixth international award in 2008, and we have been nominated for a Royal Television Society Award. It’s great that a Midlands video production company, with a dedicated staff from across the region, is recognised for creativity on a world stage.’
Background:
iceni is a digital design and video production company based in the Midlands. The company works with First Group, Everest, the Learning and Skills Council, the Ministry of Defence, Welcome Break and Balfour Beatty. iceni has received over 25 international awards in the past 2 years.
The IVCA is the professional trade body for visual communicators. IVCA membership consists of suppliers and commissioners of corporate communications in an array of mediums from video and web TV to live events and interactive media. www.ivca.org
Communication Matters is available from Birmingham Education on 0121 303 1790 and from the NDCS Freephone Helpline via helpline@ndcs.org.uk or 0808 800 8880 (voice and text).
Access to the DVD is available in Spoken English, Urdu, Sylheti, Punjabi, English subtitles and British Sign Language.
The video, narrated by BBC Midlands presenter Shefali Oza, features Asian children, young people and their families reflecting on the impact of deafness.
Speaking at the ceremony at the British Film Institute, Marco Forgione, IVCA Chief Executive, said, ‘These awards celebrate companies who have shown a real commitment to ethical, socially responsible and environmental communications. This year’s nominations showcase the outstanding, creative work that is being produced for both corporate and broadcast clients.’
Previous winners of Clarion Awards include Al Gore, Leonardo DiCaprio, Sir Paul McCartney, The National Theatre, The National Trust, The Samaritans, BBC and Channel 4.
Andi Jepson, Director of Communication Matters commented, ‘We are delighted that iceni has been recognised at such a high profile award ceremony. The honest and engaging interviews we captured are testament to the dedication and commitment to inclusion of the Specialist Support Services team at Birmingham City Council.’
Cathy Bentley, Managing Director of iceni said, ‘This is our sixth international award in 2008, and we have been nominated for a Royal Television Society Award. It’s great that a Midlands video production company, with a dedicated staff from across the region, is recognised for creativity on a world stage.’
Background:
iceni is a digital design and video production company based in the Midlands. The company works with First Group, Everest, the Learning and Skills Council, the Ministry of Defence, Welcome Break and Balfour Beatty. iceni has received over 25 international awards in the past 2 years.
The IVCA is the professional trade body for visual communicators. IVCA membership consists of suppliers and commissioners of corporate communications in an array of mediums from video and web TV to live events and interactive media. www.ivca.org
Communication Matters is available from Birmingham Education on 0121 303 1790 and from the NDCS Freephone Helpline via helpline@ndcs.org.uk or 0808 800 8880 (voice and text).
Access to the DVD is available in Spoken English, Urdu, Sylheti, Punjabi, English subtitles and British Sign Language.
Tuesday, September 16, 2008
Thursday, August 02, 2007
FIFTEEN AWARDS IN 2006 and 2007 FOR MIDLANDS FILM AND VIDEO PRODUCTION COMPANY
Midlands UK – 1st August 2007
iceni, a Midlands business video production and broadcast design agency, is celebrating after scooping two awards at the prestigious US International Film and Video Festival in Hollywood. This takes the company’s worldwide award haul to fifteen in 2006 and 2007.
The Staffordshire based production company received Certificates of Creative Excellence in the Advertising / Marketing category for promotional work for Teka and the Environmental Issues and Concerns category for a creative energy saving drama produced for Birmingham City Council.
The awards from Hollywood join trophies from the New York Film and Video Festival and the CiB*, a coveted IVCA** award, and an Every Child Matters and Creative Curriculum award from the government’s Creative Partnerships programme.
The Midlands company is also celebrating new commissions from the Royal Bank of Scotland, Manchester Metropolitan University, Everest, First Group and Wolverhampton City Council.
Cathy Bentley, Director of iceni said, “Our company’s focus on quality, creativity and effectiveness has made iceni a leader in the UK visual communications industry, growing year on year since the company was formed in 2001.
“The two new awards, from one of the leading business communications festivals, demonstrate the standard of our work on a world stage. It makes companies that have traditionally worked exclusively with London agencies look outside the M25 and see the talent available.”
Ends.
* Communicators in Business
**International Visual Communications Association
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email studio@iceni.tv
Background
iceni® is an established Midlands visual communications company delivering film, video and broadcast design projects to an impressive list of public and private sector clients including the Ministry of Defence, First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
iceni, a Midlands business video production and broadcast design agency, is celebrating after scooping two awards at the prestigious US International Film and Video Festival in Hollywood. This takes the company’s worldwide award haul to fifteen in 2006 and 2007.
The Staffordshire based production company received Certificates of Creative Excellence in the Advertising / Marketing category for promotional work for Teka and the Environmental Issues and Concerns category for a creative energy saving drama produced for Birmingham City Council.
The awards from Hollywood join trophies from the New York Film and Video Festival and the CiB*, a coveted IVCA** award, and an Every Child Matters and Creative Curriculum award from the government’s Creative Partnerships programme.
The Midlands company is also celebrating new commissions from the Royal Bank of Scotland, Manchester Metropolitan University, Everest, First Group and Wolverhampton City Council.
Cathy Bentley, Director of iceni said, “Our company’s focus on quality, creativity and effectiveness has made iceni a leader in the UK visual communications industry, growing year on year since the company was formed in 2001.
“The two new awards, from one of the leading business communications festivals, demonstrate the standard of our work on a world stage. It makes companies that have traditionally worked exclusively with London agencies look outside the M25 and see the talent available.”
Ends.
* Communicators in Business
**International Visual Communications Association
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email studio@iceni.tv
Background
iceni® is an established Midlands visual communications company delivering film, video and broadcast design projects to an impressive list of public and private sector clients including the Ministry of Defence, First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
Thursday, April 12, 2007
Defence Nurses to Star in iceni Film
The Defence Medical Services Department (DMSD), part of the Ministry of Defence has appointed iceni Productions to produce a unique Defence Nursing web video project.
The year long project will see the Midlands based video production company iceni, filming Defence Nurses across the UK giving a fresh perspective on the world of Nursing within the Military.
The nursing video, which will be available online via the DMS website, www.dmsd.mod.uk will form part of a Defence Medical Services (DMS) DVD; which will explain the role of the DMS who provide medical support to the UK Armed Forces both in peacetime and during military operations worldwide.The DVD is part of DMSD’s external communications programme which seeks to inform the public about the work of the UK’s 6000 regular medical forces.
Commenting on the project the Defence Nursing Advisor to the Surgeon General, Group Captain Wendy Williams said ‘I am pleased to be part of the appointment of an award winning company to promote Defence Nursing. This project will highlight the varied work of our military nurses who operate world wide to provide first class clinical care and support to injured service personnel’
Director of iceni Cathy Bentley commented 'We're thrilled to be working with DMS on this exciting project. It's a unique opportunity to document the vital work that nurses do across the services, and tell the positive stories that can sometimes be overlooked by the press.'
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson - for more information call iceni on +44 (0)1283 792 990.
The year long project will see the Midlands based video production company iceni, filming Defence Nurses across the UK giving a fresh perspective on the world of Nursing within the Military.
The nursing video, which will be available online via the DMS website, www.dmsd.mod.uk will form part of a Defence Medical Services (DMS) DVD; which will explain the role of the DMS who provide medical support to the UK Armed Forces both in peacetime and during military operations worldwide.The DVD is part of DMSD’s external communications programme which seeks to inform the public about the work of the UK’s 6000 regular medical forces.
Commenting on the project the Defence Nursing Advisor to the Surgeon General, Group Captain Wendy Williams said ‘I am pleased to be part of the appointment of an award winning company to promote Defence Nursing. This project will highlight the varied work of our military nurses who operate world wide to provide first class clinical care and support to injured service personnel’
Director of iceni Cathy Bentley commented 'We're thrilled to be working with DMS on this exciting project. It's a unique opportunity to document the vital work that nurses do across the services, and tell the positive stories that can sometimes be overlooked by the press.'
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson - for more information call iceni on +44 (0)1283 792 990.
Wednesday, March 21, 2007
Midlands No.1 Specialist Video Production Company
iceni is once again the leading corporate communications company in the Midlands, according to a survey by top industry magazine Televisual.
The company is ranked as one of the top 5 corporate video production companies in England with its head office north of London.
The top 50 list is compiled each year; corporate video production companies in the list are awarded scores for the number of video commissions; hours of content delivered; turnover for corporate work; and reputation among their peers.
Thanks to another exciting year filming in Brazil, Mauritius, Thailand, Hungary, Germany and across the UK, and receiving a clutch of industry awards from New York, Hollywood, Birmingham and Manchester, iceni has climbed the top 50 list to number 32.
Cathy Bentley, Director of iceni said, ‘through 2006, we’ve added some great new talent to the team with a variety of broadcast experience, and that means exciting new ways to make an impact on our clients’ staff and customers.’
‘We brought online a sister company 123iceni delivering high quality DVD and CD print, packaging, duplication and replication, and introduced a dedicated Educational media team, working with Creative Partnerships to deliver high quality film and video projects for schools and colleges.’
‘We’re very proud to be the number one corporate video production company in the Midlands.’
iceni has begun 2007 with a move towards climate neutral production services that has sparked interest throughout the industry.100% of the electricity supply to the company’s Midlands studio comes from renewable energy sources, and every mile of essential road rail and air travel, by all production crew is now offset through an approved carbon offsetting scheme. This is offered at absolutely no extra cost to our clients.
iceni is currently working on screen advertising, video, interactive DVD and web based projects for Everest, Birmingham City Council, First Group, Siemens, HSBC (UK) Rail Ltd, Creative Partnerships, Kleeneze and Findel.
Read more at www.iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information call the studio on +44 (0)1283 792 990.
Sunday, March 04, 2007
BROADCAST VIDEO AND CORPORATE FILM PRODUCTION GOES CLIMATE NEUTRAL
iceni®, a Midlands business video production and digital design agency, is offsetting greenhouse gas emissions from every mile of road, rail and air travel, on every project in 2007. This offsetting is offered at absolutely no extra cost to clients.
Through an approved offsetting scheme, carbon emissions from essential travel are ‘balanced’ by payments to companies dedicated to reducing global warming. As well as cutting greenhouse gases, the projects help to improve people’s standards of living and protect wildlife habitats.
iceni’s 2006 offsetting contributions have gone towards projects in India and Uganda that promote renewable energy, energy efficiency and rainforest restoration.
Andi Jepson, Director of iceni® said, ‘It’s not always practical to transport production crew and kit to locations using public transport, and during the course of a year we have to fly a lot of miles to produce and film programmes, conferences and events.
In addition to offsetting, we continue to look for ways to minimise energy consumption and our impact on the environment. 100% of the electricity supply to our studio is generated from wind, wave, small scale hydro and solar power, creating zero grams of CO2.
Our travel and our energy consumption are the largest part of a business video or corporate DVD production’s carbon footprint. Now we can say that our clients’ communications projects will have a positive effect on the audience with minimal effects on the environment.’
Here are some other simple things that iceni® has done to reduce impact on the environment –
The company’s stationery is printed on recycled paper and all of the copier paper is recycled stock. Around the studio there are scrap paper boxes, and staff are encouraged to reuse paper whenever possible. All used paper is shredded and sent to a recycling facility.
In the office, iceni® use solid ink printers producing 90% less waste than an average laser printer.
Bottles and cans are recycled and any food waste is put into a wormery, where hungry tiger worms turn it into compost. Cosmic!
And there are happy hippos in the toilet cisterns, reducing the amount of water used with every flush.
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email andi@iceni.tv
Background
Climate Care is an organisation that reduces greenhouse gas emissions on behalf of companies and individuals by running projects across the world. As well as cutting greenhouse gases, the projects help to improve people’s standards of living and protect wildlife habitats. To find out more about Climate Care and its projects, see http://www.climatecare.org/
Good Energy Ltd aims to save one million tonnes of CO2 emissions per year by 2008. http://www.good-energy.co.uk/
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
Through an approved offsetting scheme, carbon emissions from essential travel are ‘balanced’ by payments to companies dedicated to reducing global warming. As well as cutting greenhouse gases, the projects help to improve people’s standards of living and protect wildlife habitats.
iceni’s 2006 offsetting contributions have gone towards projects in India and Uganda that promote renewable energy, energy efficiency and rainforest restoration.
Andi Jepson, Director of iceni® said, ‘It’s not always practical to transport production crew and kit to locations using public transport, and during the course of a year we have to fly a lot of miles to produce and film programmes, conferences and events.
In addition to offsetting, we continue to look for ways to minimise energy consumption and our impact on the environment. 100% of the electricity supply to our studio is generated from wind, wave, small scale hydro and solar power, creating zero grams of CO2.
Our travel and our energy consumption are the largest part of a business video or corporate DVD production’s carbon footprint. Now we can say that our clients’ communications projects will have a positive effect on the audience with minimal effects on the environment.’
Here are some other simple things that iceni® has done to reduce impact on the environment –
The company’s stationery is printed on recycled paper and all of the copier paper is recycled stock. Around the studio there are scrap paper boxes, and staff are encouraged to reuse paper whenever possible. All used paper is shredded and sent to a recycling facility.
In the office, iceni® use solid ink printers producing 90% less waste than an average laser printer.
Bottles and cans are recycled and any food waste is put into a wormery, where hungry tiger worms turn it into compost. Cosmic!
And there are happy hippos in the toilet cisterns, reducing the amount of water used with every flush.
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email andi@iceni.tv
Background
Climate Care is an organisation that reduces greenhouse gas emissions on behalf of companies and individuals by running projects across the world. As well as cutting greenhouse gases, the projects help to improve people’s standards of living and protect wildlife habitats. To find out more about Climate Care and its projects, see http://www.climatecare.org/
Good Energy Ltd aims to save one million tonnes of CO2 emissions per year by 2008. http://www.good-energy.co.uk/
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
Thursday, February 08, 2007
Top CiB Midlands Video Award goes to iceni®
The British Association of Communicators in Business (CiB) awards were announced on February 2nd with the top award for Corporate Video / Audio productions going to Midlands company iceni®
iceni® were presented with three awards in total at the gala event, which celebrates the very best in internal and corporate communications.CiB Class winning film, ‘Are You Ready?’ had already received recognition from the US corporate film and video festival. Closer to home, this movie trailer style film wowed the judges with its innovative and effective approach to launching a £250 Million fleet of passenger trains.
iceni® also took the second place Award of Excellence in the Video / Audio category for ‘Including Children with Visual Impairment in Mainstream Schools’, a series of real life stories about children with different support needs successfully included in state schools.
This accessible DVD, produced for Action for Inclusion and Birmingham City Council, follows on from a series of programmes promoting inclusion of autistic and hearing impaired children in mainstream schools.iceni’s third commendation was the Award of Excellence in the Electronic Media category for a popular podcast website, Kleeneze-stars.co.uk. Produced for Kleeneze UK, the website has become a hub for their sales teams based across Europe, giving access to hundreds of hours of motivational speeches recorded at events worldwide.
On the same day, over three thousand miles away at the New York Film and Video Festival awards another iceni® project was awarded a finalist certificate in the Employee Relations category. Commissioned for Kleeneze’s 2007 International Travel Incentive, The One&Only Mauritius was commended as among ‘The World’s Best Work’ in informational, educational, and industrial film and corporate video.
Cathy Bentley, Managing Director of iceni® says, ‘it’s an exciting start to 2007, receiving recognition from the CiB, the UK’s leading professional body for internal communication, and the New York Film and Video Festival on the same night.’
‘Looking to the future, we’re continuing to bring onboard new clients with exciting new projects. We're further establishing iceni® as an industry leader in the convergence of traditional video and film production crafts, digital design and innovative delivery avenues, producing the very best in effective visual communication.’
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information call the studio on +44 (0)1283 792 990. BackgroundKleeneze is part of the FTSE 250 listed Findel Group. It is a leading network marketing company, specialising in supplying a wide range of household and health & beauty products to customers through a network of independent Distributors across the UK.
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.First is the UK's largest surface transportation company with a turnover of nearly £2.7 billion a year and some 67,000 employees across the UK and North America. Transpennine Express, one of the company's successful UK passenger operations, provides intercity services between the North West, Yorkshire and the north east of England.
iceni® were presented with three awards in total at the gala event, which celebrates the very best in internal and corporate communications.CiB Class winning film, ‘Are You Ready?’ had already received recognition from the US corporate film and video festival. Closer to home, this movie trailer style film wowed the judges with its innovative and effective approach to launching a £250 Million fleet of passenger trains.
iceni® also took the second place Award of Excellence in the Video / Audio category for ‘Including Children with Visual Impairment in Mainstream Schools’, a series of real life stories about children with different support needs successfully included in state schools.
This accessible DVD, produced for Action for Inclusion and Birmingham City Council, follows on from a series of programmes promoting inclusion of autistic and hearing impaired children in mainstream schools.iceni’s third commendation was the Award of Excellence in the Electronic Media category for a popular podcast website, Kleeneze-stars.co.uk. Produced for Kleeneze UK, the website has become a hub for their sales teams based across Europe, giving access to hundreds of hours of motivational speeches recorded at events worldwide.
On the same day, over three thousand miles away at the New York Film and Video Festival awards another iceni® project was awarded a finalist certificate in the Employee Relations category. Commissioned for Kleeneze’s 2007 International Travel Incentive, The One&Only Mauritius was commended as among ‘The World’s Best Work’ in informational, educational, and industrial film and corporate video.
Cathy Bentley, Managing Director of iceni® says, ‘it’s an exciting start to 2007, receiving recognition from the CiB, the UK’s leading professional body for internal communication, and the New York Film and Video Festival on the same night.’
‘Looking to the future, we’re continuing to bring onboard new clients with exciting new projects. We're further establishing iceni® as an industry leader in the convergence of traditional video and film production crafts, digital design and innovative delivery avenues, producing the very best in effective visual communication.’
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information call the studio on +44 (0)1283 792 990. BackgroundKleeneze is part of the FTSE 250 listed Findel Group. It is a leading network marketing company, specialising in supplying a wide range of household and health & beauty products to customers through a network of independent Distributors across the UK.
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.First is the UK's largest surface transportation company with a turnover of nearly £2.7 billion a year and some 67,000 employees across the UK and North America. Transpennine Express, one of the company's successful UK passenger operations, provides intercity services between the North West, Yorkshire and the north east of England.
Thursday, January 18, 2007
Leading Network Marketing Company Looks East for Sales Travel Incentive
Midlands UK – 10th January 2007
2007 started with a bang for Europe’s leading network marketing company: Kleeneze is now part of a FTSE 250 company, and recruitment and sales look set to soar as their biggest ever travel incentive launched to an audience of 5,000 delegates at the New Year conference in Birmingham.
Management from Kleeneze and the Findel Group commissioned video production specialists iceni® to launch the incentive with a spectacular film produced on location in Thailand.
Presented by Kleeneze management and filmed over 6 days during an inspection visit to beautiful Phuket and Bangkok, the BBC Holiday-style programme introduces the amazing activities that qualifiers for this all-expenses-paid trip will experience.
Cathy Bentley, Director of iceni® said, ‘These sales travel incentives are all about motivating people and recognising their achievements; they’re a massive celebration of distributors’ success.’
‘Using a video to launch the event was especially effective; the film was the climax of a highly charged New Year conference, and there was a real air of excitement around the auditorium as the lights dimmed and the programme started. ‘
‘After the event, copies of the programme were presented to delegates to take home and watch with their teams across the UK and Republic of Ireland. The DVD will be watched almost every day throughout the 2007 qualification period for the incentive.’
The stylish film, featuring the company staff that will welcome successful distributors to Thailand in 2008, personally addressing the audience from some fabulous locations, created the sense of a truly amazing, but attainable incentive. It’s going to be a great year for networking!
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by Andi Jepson @ iceni® - for more information call the studio on +44 (0)1283 792 990.
Background
Kleeneze is part of the FTSE 250 listed Findel Group. It is a leading network marketing company, specialising in supplying a wide range of household and health & beauty products to customers through a network of independent Distributors across the UK.
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
Saturday, December 09, 2006
Are You Energy Smart?
Birmingham City Council’s Corporate Social Responsibility campaign asks, Are You Energy Smart?
The CSR campaign encourages staff at Europe’s largest local authority to take a few simple steps to save energy, water and resources. To launch the initiative, Birmingham City Council brought in UK business video production company iceni® to deliver a film considering the environmental impact of a fictional council employee’s activities.
The creative team at iceni® delivered the short drama in the style of Britflick, Sliding Doors. The film stars Julie Westwood as Helen, who lives the same day twice… at the same time. Energy Smart Helen saves resources by switching off TVs and computer monitors and is careful not to waste water. The other Helen wastes energy, and her day goes from bad to worse as she gets covered in coffee, loses her work and gets a parking ticket.
Cathy Bentley, director at iceni® said, ‘Of course everyone knows that making energy saving choices won’t make that big a difference to their day, but if the fifty thousand employees at Birmingham City Council are energy smart, it will make a huge difference to the organisation, and the city as a whole.’
The Communications Officer at Birmingham City Council said, ‘The video has elevated Energy Smart from a one-dimensional project relying on printed material, to a topical campaign that staff are genuinely interested in and engaging with.’
‘People also commented that the tone was just right, and the video got the messages across without preaching.’
Recent figures show that the city as a whole produces six million tonnes of carbon dioxide each year. The messages contained in the Energy Smart campaign are relevant to everyone across the city and beyond. So if you want to do your bit, here are a few pointers to help you start being Energy Smart.
Remember to turn off lights when they're not needed. Leaving the lights on in an average-sized office overnight can waste the energy needed to heat water for 1,000 cups of tea. (Source: Carbon Trust)
When you boil a kettle only fill it with the water you need. If everyone boiled only the water they needed to make a cup of tea instead of “filling” the kettle every time, we could save enough electricity in a year to run more than three quarters of the street lighting in the country. (Source: Defra)
Turn off TVs, computer monitors and VCRs when not in use. Every year VCRs in the UK use £113 million, and TVs £50 million, worth of electricity just waiting to be switched on. In fact, 85% of the electricity used by your VCR is consumed while it is not actually on. (Source: Energy Saving Trust)
Turn off the taps, don’t waste water. One drip per second wastes around 1200 litres of water in a year; that's around 4 litres a day; and 90 litres of water if the drips are breaking into a stream.(Source: Environment Agency - Water Wise)
For more information contact Andi Jepson: 01283 792 990
Visit iceni at www.iceni-tv.co.uk
iceni is an independent UK corporate communications company based in the Midlands. The company has been providing strategic communications solutions for public and private sector clients since 2001.
The CSR campaign encourages staff at Europe’s largest local authority to take a few simple steps to save energy, water and resources. To launch the initiative, Birmingham City Council brought in UK business video production company iceni® to deliver a film considering the environmental impact of a fictional council employee’s activities.
The creative team at iceni® delivered the short drama in the style of Britflick, Sliding Doors. The film stars Julie Westwood as Helen, who lives the same day twice… at the same time. Energy Smart Helen saves resources by switching off TVs and computer monitors and is careful not to waste water. The other Helen wastes energy, and her day goes from bad to worse as she gets covered in coffee, loses her work and gets a parking ticket.
Cathy Bentley, director at iceni® said, ‘Of course everyone knows that making energy saving choices won’t make that big a difference to their day, but if the fifty thousand employees at Birmingham City Council are energy smart, it will make a huge difference to the organisation, and the city as a whole.’
The Communications Officer at Birmingham City Council said, ‘The video has elevated Energy Smart from a one-dimensional project relying on printed material, to a topical campaign that staff are genuinely interested in and engaging with.’
‘People also commented that the tone was just right, and the video got the messages across without preaching.’
Recent figures show that the city as a whole produces six million tonnes of carbon dioxide each year. The messages contained in the Energy Smart campaign are relevant to everyone across the city and beyond. So if you want to do your bit, here are a few pointers to help you start being Energy Smart.
Remember to turn off lights when they're not needed. Leaving the lights on in an average-sized office overnight can waste the energy needed to heat water for 1,000 cups of tea. (Source: Carbon Trust)
When you boil a kettle only fill it with the water you need. If everyone boiled only the water they needed to make a cup of tea instead of “filling” the kettle every time, we could save enough electricity in a year to run more than three quarters of the street lighting in the country. (Source: Defra)
Turn off TVs, computer monitors and VCRs when not in use. Every year VCRs in the UK use £113 million, and TVs £50 million, worth of electricity just waiting to be switched on. In fact, 85% of the electricity used by your VCR is consumed while it is not actually on. (Source: Energy Saving Trust)
Turn off the taps, don’t waste water. One drip per second wastes around 1200 litres of water in a year; that's around 4 litres a day; and 90 litres of water if the drips are breaking into a stream.(Source: Environment Agency - Water Wise)
For more information contact Andi Jepson: 01283 792 990
Visit iceni at www.iceni-tv.co.uk
iceni is an independent UK corporate communications company based in the Midlands. The company has been providing strategic communications solutions for public and private sector clients since 2001.
Friday, September 29, 2006
Careers in Public Service Research Delivers Instant Results
Midlands
An innovative reporting tool has been developed to provide instant analysed research statistics through a web based interface.
The Public Service Compact, representing 28 major employers and 120,000 employees across Birmingham and Solihull, commissioned visual communications company iceni® to deliver a key promotional project across multiple media channels. The project aims to raise awareness of opportunities in the Public Service sector to a diverse audience from a range of backgrounds and age groups.
Central to the project is a reporting system that records responses from an online questionnaire, processes statistics, and delivers them instantly. Authenticated users can read comments posted on the microsite as they come in, and the reporting tool allows the user to create charts of interpreted data.
Cathy Bentley, Managing Director at iceni® said, ‘this project began with the Public Service Compact approaching us to deliver a film, but to deliver an effective video we had to find out what public service employees really thought about their jobs and select representative interviewees. To collect this data our online design team created the interactive research and reporting tool.’
‘Using the tool is quite addictive, you can see the comments as they are typed, and interpret the data instantly.’
Director of the Public Service Compact said, ‘the tools and methods iceni® used did, without doubt, have a positive effect on the level of response received from employees across the region.’
Careers in Public Service follows on from the acclaimed Perceptions of Public Service DVD report, and encompasses detailed research, an online reporting system, frank interviews with Public Sector employees talking about their jobs and career prospects, and traditional print advertising.
The finished film and compiled report comes packaged with printed materials to promote the activity wherever the DVD is available; in libraries, Jobcentre Plus, Colleges, Universities, Youth Centres, and Connexions across the
Results of the research and an example of the reporting tool are available on a microsite specially designed by iceni www.careersinpublicservice.co.uk.
Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design
Prepared by
Pictures are available of the reporting tool and from the film – for a sample of the film and images available visit http://www.iceni-tv.co.uk/portfolio/careers_in_public_service/
Background
The Public Service Compact is a collaborative approach to recruitment, retention and staff development by employers in the Public and voluntary sectors. The Public Service Compact represents 28 major employers across
iceni® is an established Midlands visual communications company creating innovative solutions for an impressive list of public and private sector clients including First Group, Welcome Break, Teka, Kleeneze, the Learning and Skills Council, and the Disability Rights Commission.
Friday, August 04, 2006
Iceni helps Everest put new kitchen range in the picture
Midlands-based communications experts iceni Productions cooked up a creative storm when they were called in to help home improvement giant Everest promote its new kitchen collection.
Everest’s bold move into a highly competitive market has been bolstered by a DVD produced by iceni for use in direct marketing mail outs.
The DVD will form an integral part of Everest’s advertising plan and is also being prepared for exhibition displays and web or e-mail streaming.
Everest say that because the company operates without showrooms, iceni’s work will be a vital sales tool.
DVD producer Cathy Bentley, said: “Everest has improved more than a million homes. It’s great to be involved in such an exciting product, especially as our company has the same core value of delivering a top quality product.
“It was essential for us to sell the brand as a lifestyle choice. This determined our cast and choice of shots.
“Everest also wanted to highlight the care they take at installation, understanding that minimising disruption to the customer is a huge selling point. Our voiceover scripting had to subtly re-iterate this message throughout.
“In essence, the viewer should appreciate that, while Everest is not the cheapest option, the company offers its customers guarantees of quality, value, service and peace of mind.”
Duncan Bland, Marketing Director at Everest, said: “The launch of Everest Kitchens marks the latest stage in Everest's transition towards providing an integrated range of home improvement services.
“For over 40 years we have been committed to providing excellent customer service and looking after homeowners carrying out home improvements. We will continue to provide this excellent customer service for people conducting what can be one of the most stressful home improvements imaginable - replacing a kitchen. “Customers have for a long time known Everest as experts in double glazing and conservatories, but there’s much more to us now. We apply the same core values of high quality and value for money across our entire range of over 30 products.”
Everest’s Head of Product Marketing, Hugh Moss, added: “I am delighted with the finished DVD and have received very positive feedback so far.”
For more information, call Andi Jepson on 01283 792990.
Everest’s bold move into a highly competitive market has been bolstered by a DVD produced by iceni for use in direct marketing mail outs.
The DVD will form an integral part of Everest’s advertising plan and is also being prepared for exhibition displays and web or e-mail streaming.
Everest say that because the company operates without showrooms, iceni’s work will be a vital sales tool.
DVD producer Cathy Bentley, said: “Everest has improved more than a million homes. It’s great to be involved in such an exciting product, especially as our company has the same core value of delivering a top quality product.
“It was essential for us to sell the brand as a lifestyle choice. This determined our cast and choice of shots.
“Everest also wanted to highlight the care they take at installation, understanding that minimising disruption to the customer is a huge selling point. Our voiceover scripting had to subtly re-iterate this message throughout.
“In essence, the viewer should appreciate that, while Everest is not the cheapest option, the company offers its customers guarantees of quality, value, service and peace of mind.”
Duncan Bland, Marketing Director at Everest, said: “The launch of Everest Kitchens marks the latest stage in Everest's transition towards providing an integrated range of home improvement services.
“For over 40 years we have been committed to providing excellent customer service and looking after homeowners carrying out home improvements. We will continue to provide this excellent customer service for people conducting what can be one of the most stressful home improvements imaginable - replacing a kitchen. “Customers have for a long time known Everest as experts in double glazing and conservatories, but there’s much more to us now. We apply the same core values of high quality and value for money across our entire range of over 30 products.”
Everest’s Head of Product Marketing, Hugh Moss, added: “I am delighted with the finished DVD and have received very positive feedback so far.”
For more information, call Andi Jepson on 01283 792990.
Tuesday, August 01, 2006
Podcasting Keeps Pan-European Sales Teams Ready for Business.
Kleeneze, the leading network marketing company, has unveiled a new online podcast resource to assist its 14,000 strong sales force in the UK, Ireland, Holland and Germany.
www.kleeneze-stars.co.uk allows Kleeneze’s sales teams to search and download from a huge archive of motivational and training presentations made by the company’s top distributors over the last five years. It’s the latest project delivered by iceni, providing a cost effective way to deliver accurate information to a Pan-European sales team.
Cathy Bentley, Managing Director of iceni said, ‘‘Busy Kleeneze distributors now have 24 hour access to an extensive library of informative podcasts to help them grow their businesses. This portable format allows them to keep learning whenever and wherever they want – as a group in team meetings, or individually when out distributing catalogues.”
The resource is contained within a bold, bright microsite created by iceni, with a searchable database allowing users to find specific speeches with a quick keyword search for subject, the speaker’s name, conference location or event date.
www.kleenezestars.co.uk has been a huge success, with almost 5,000 speeches downloaded in the first few weeks.
Kleeneze’s Marketing Manager said, “iceni’s podcast website has become a vital resource for accessing training and testimonials from the Kleeneze networks stars. It’s a great way to communicate tips about building a successful Kleeneze business and this investment in cutting edge communications shows the ongoing support that anyone who joins Kleeneze will receive.”
For more information contact Andi Jepson: 01283 792 990
Visit iceni at www.iceni-tv.co.uk
See the podcast website at www.kleeneze-stars.co.uk
DID YOU KNOW? IDC research estimates that European sales of podcast capable MP3 devices topped 25m by the end of 2005, there’s even been one shipped to the Vatican for Pope Benedict XVI.
www.kleeneze-stars.co.uk allows Kleeneze’s sales teams to search and download from a huge archive of motivational and training presentations made by the company’s top distributors over the last five years. It’s the latest project delivered by iceni, providing a cost effective way to deliver accurate information to a Pan-European sales team.
Cathy Bentley, Managing Director of iceni said, ‘‘Busy Kleeneze distributors now have 24 hour access to an extensive library of informative podcasts to help them grow their businesses. This portable format allows them to keep learning whenever and wherever they want – as a group in team meetings, or individually when out distributing catalogues.”
The resource is contained within a bold, bright microsite created by iceni, with a searchable database allowing users to find specific speeches with a quick keyword search for subject, the speaker’s name, conference location or event date.
www.kleenezestars.co.uk has been a huge success, with almost 5,000 speeches downloaded in the first few weeks.
Kleeneze’s Marketing Manager said, “iceni’s podcast website has become a vital resource for accessing training and testimonials from the Kleeneze networks stars. It’s a great way to communicate tips about building a successful Kleeneze business and this investment in cutting edge communications shows the ongoing support that anyone who joins Kleeneze will receive.”
For more information contact Andi Jepson: 01283 792 990
Visit iceni at www.iceni-tv.co.uk
See the podcast website at www.kleeneze-stars.co.uk
DID YOU KNOW? IDC research estimates that European sales of podcast capable MP3 devices topped 25m by the end of 2005, there’s even been one shipped to the Vatican for Pope Benedict XVI.
Friday, June 23, 2006
iceni Celebrate Chart Topping Success
iceni Productions is now the top corporate communications company in the Midlands according to a survey by industry magazine Televisual.
Award winning work for First Group, Welcome Break, Kleeneze and the Learning and Skills Council, has put the Midlands based communications company at number 1 in the region and number 34 in the UK.
Companies in the corporate communications list, compiled by Televisual, are awarded scores for the number of video commissions; hours of content delivered; turnover for corporate work; and reputation among their peers.
iceni delivered more hours of business television and corporate video work in 2005/06 than in any other year in its history, with commissions up by over a third on the same period last year.
‘It is an exciting time for business communications,’ said Andi Jepson, Director at iceni. ‘Our position as the number one corporate communications company in the region is the result of the rapid growth of our multimedia design department, coupled with our continued production of high quality, high profile video projects for clients across the UK. Commissioners want creative, effective programmes delivered to an audience in the most appropriate way - through the web, interactive disc, ipod and even on a 3G phone.’
‘iceni has leapt ahead of the crowd by recognising that visual communications doesn’t just mean video anymore. We’re video professionals with a portfolio of great programmes produced for some major brands, and we’re also an award winning new media team.’
Cathy Bentley, Managing Director of iceni adds, ‘We deliver corporate communications across a range of media with the same high standards and production values as London agencies, and our inclusion in the Televisual list is testament to that. Because most of the briefing and approval of our work is done online, and the filming is done across the world, success is down to the quality and effectiveness of the work, not where a company is based.’
iceni is currently working on video, interactive DVD and web based projects for Everest, the LSC, First Group, Siemens, Kuppersbusch and Teka.
Ends.
For more information contact Andi Jepson on 01283 792 990 or visit iceni a UK video production and DVD design company
Award winning work for First Group, Welcome Break, Kleeneze and the Learning and Skills Council, has put the Midlands based communications company at number 1 in the region and number 34 in the UK.
Companies in the corporate communications list, compiled by Televisual, are awarded scores for the number of video commissions; hours of content delivered; turnover for corporate work; and reputation among their peers.
iceni delivered more hours of business television and corporate video work in 2005/06 than in any other year in its history, with commissions up by over a third on the same period last year.
‘It is an exciting time for business communications,’ said Andi Jepson, Director at iceni. ‘Our position as the number one corporate communications company in the region is the result of the rapid growth of our multimedia design department, coupled with our continued production of high quality, high profile video projects for clients across the UK. Commissioners want creative, effective programmes delivered to an audience in the most appropriate way - through the web, interactive disc, ipod and even on a 3G phone.’
‘iceni has leapt ahead of the crowd by recognising that visual communications doesn’t just mean video anymore. We’re video professionals with a portfolio of great programmes produced for some major brands, and we’re also an award winning new media team.’
Cathy Bentley, Managing Director of iceni adds, ‘We deliver corporate communications across a range of media with the same high standards and production values as London agencies, and our inclusion in the Televisual list is testament to that. Because most of the briefing and approval of our work is done online, and the filming is done across the world, success is down to the quality and effectiveness of the work, not where a company is based.’
iceni is currently working on video, interactive DVD and web based projects for Everest, the LSC, First Group, Siemens, Kuppersbusch and Teka.
Ends.
For more information contact Andi Jepson on 01283 792 990 or visit iceni a UK video production and DVD design company
iceni puts new broadcasting technology in the picture
iceni Productions Ltd is leading a worldwide email video streaming campaign to promote affordable wireless video technology.
The innovation from The Boxx has been hailed as ‘revolutionary’ by broadcasters and is already being used in the field by the BBC, CBS and ABC.
Delivering a quality picture through walls and floors with digital microwave links has only been available to major production companies and large outside broadcast firms in the past because of cost.
The Boxx’s less expensive version of microwave technology means it’s now accessible to a much wider group of customers.
iceni is promoting the innovation to other media organisations and companies or groups who may have been interested in knowing more but were fearful of the cost.
iceni director, Andi Jepson, said the email marketing campaign focused on the authority and credibility of the technology, and included a clip from a CBS ‘live to air’ news show.
He said: “Since distribution of the video e-mail, we are told demand is out-weighing supply for the equipment and interest has been generated with American and German suppliers.”
Designer and director of The Boxx, Scott Walker, said: “The cost of the system is so far removed from those on the market at the moment, ours being £4,000 as opposed to £30,000, that we needed a way to show our audience that low cost does not equate to low quality.
“To do that, we needed a cost-effective visual media that could spread the word, and the images, far and wide.
“Not only does the footage highlight the quality of the shoot, it gives us instant credibility being seen to be used by a high profile channel.
“iceni’s online video streaming has attracted huge interest, especially at NAB 2006 and other trade shows and exhibitions we attended as part of the initial marketing campaign.
“We’ve had enquiries from some end users we hadn’t thought of targeting such as eastern European broadcasters that simply couldn’t afford other wireless packages, race tracks and even wedding video companies.”
More information about the technology can be found at www.the-boxx.tv.
Ends.
For more information, contact Andi Jepson at iceni Productions Ltd on 01283 792 990.
The innovation from The Boxx has been hailed as ‘revolutionary’ by broadcasters and is already being used in the field by the BBC, CBS and ABC.
Delivering a quality picture through walls and floors with digital microwave links has only been available to major production companies and large outside broadcast firms in the past because of cost.
The Boxx’s less expensive version of microwave technology means it’s now accessible to a much wider group of customers.
iceni is promoting the innovation to other media organisations and companies or groups who may have been interested in knowing more but were fearful of the cost.
iceni director, Andi Jepson, said the email marketing campaign focused on the authority and credibility of the technology, and included a clip from a CBS ‘live to air’ news show.
He said: “Since distribution of the video e-mail, we are told demand is out-weighing supply for the equipment and interest has been generated with American and German suppliers.”
Designer and director of The Boxx, Scott Walker, said: “The cost of the system is so far removed from those on the market at the moment, ours being £4,000 as opposed to £30,000, that we needed a way to show our audience that low cost does not equate to low quality.
“To do that, we needed a cost-effective visual media that could spread the word, and the images, far and wide.
“Not only does the footage highlight the quality of the shoot, it gives us instant credibility being seen to be used by a high profile channel.
“iceni’s online video streaming has attracted huge interest, especially at NAB 2006 and other trade shows and exhibitions we attended as part of the initial marketing campaign.
“We’ve had enquiries from some end users we hadn’t thought of targeting such as eastern European broadcasters that simply couldn’t afford other wireless packages, race tracks and even wedding video companies.”
More information about the technology can be found at www.the-boxx.tv.
Ends.
For more information, contact Andi Jepson at iceni Productions Ltd on 01283 792 990.
Sunday, June 11, 2006
‘It looks like TV!’ How to Commission Successful DVD, Video and Screen Based Business Communications
Written by Cathy Bentley award-winning director at iceni, a UK visual communications company, this free guide will help you brief a Video Production Company and outlines the things you need to consider when commissioning a successful Video, Film or DVD project.
A Little Bit of History
In the 80s and early 90s video was widely acknowledged as the best way to deliver training; promote a product or service. It is entertaining, highly effective and requires little effort from the viewer. It was also ‘cool’.
Then in the late 90s came the Dot Com Boom – This new and exciting technology meant that everyone had to have a website or a CD-Rom. Suddenly video tapes were seen as old fashioned.
Corporate Video Production Today
But things are changing again. Today, the widespread uptake of broadband, and ever more sophisticated encoding and data compression mean that video can be delivered at excellent quality to a large number of viewers at little cost. Video no longer means a black plastic tape – it has merged with digital media – with affordable ‘Hollywood studio’ quality MPEG encoding, advances in webstreaming and the ubiquity of the DVD, screen-based media can be delivered in many ways:
CD-ROM (small amount of video on a small screen size) with text.
DVD – lots of video in smaller sections with interactivity such as menus and downloadable documents.
Webstreaming – the high quality video on our website http://www.iceni-tv.co.uk/ proves how viable this cost-effective distribution method is for delivering your MD’s message, your customer testimonials or your promotional video - and it gives your website personality.
Video-mail – video embedded in an email sent straight to your client’s inbox means you’re not relying on your time-poor target audience to open a tape or CD case and put a tape/CD into a machine to watch your programme.
Retail TV – many shopping centres, pub chains and supermarket chains have their own in-house screens.
Call Centres/office receptions – A video jukebox system can show your promotional video as a key client arrives – or educate call centre staff from their desk.
Billboards, PDAs, Pen Drives and Mobiles - iceni can encode video for almost any delivery format - how do you want to reach your audience?
So, How Do You Go About Commissioning Corporate Video Production for Your Company?
For the purposes of this article, let’s assume your corporate video production project will include video production as well as graphical/multimedia content. iceni can of course provide multimedia projects without video, but video production is our core service – it’s what we’re passionate about.
It’s important to sit down with a production company and discuss your requirements in detail rather than just emailing a brief to several companies to get comparative quotes. There are subtleties about your company that cannot be understood from an emailed brief such as preferred terminology, your company culture, your personality and your working environment.
Try to establish a rapport with your chosen company. Video is very labour intensive and you will need to work together to get the most from your investment.
Before you meet them, you should think about these questions –
Read the whole article at iceni - a UK Video Produciton Company
For more information call Andi Jepson on 01283 792 990
A Little Bit of History
In the 80s and early 90s video was widely acknowledged as the best way to deliver training; promote a product or service. It is entertaining, highly effective and requires little effort from the viewer. It was also ‘cool’.
Then in the late 90s came the Dot Com Boom – This new and exciting technology meant that everyone had to have a website or a CD-Rom. Suddenly video tapes were seen as old fashioned.
Corporate Video Production Today
But things are changing again. Today, the widespread uptake of broadband, and ever more sophisticated encoding and data compression mean that video can be delivered at excellent quality to a large number of viewers at little cost. Video no longer means a black plastic tape – it has merged with digital media – with affordable ‘Hollywood studio’ quality MPEG encoding, advances in webstreaming and the ubiquity of the DVD, screen-based media can be delivered in many ways:
CD-ROM (small amount of video on a small screen size) with text.
DVD – lots of video in smaller sections with interactivity such as menus and downloadable documents.
Webstreaming – the high quality video on our website http://www.iceni-tv.co.uk/ proves how viable this cost-effective distribution method is for delivering your MD’s message, your customer testimonials or your promotional video - and it gives your website personality.
Video-mail – video embedded in an email sent straight to your client’s inbox means you’re not relying on your time-poor target audience to open a tape or CD case and put a tape/CD into a machine to watch your programme.
Retail TV – many shopping centres, pub chains and supermarket chains have their own in-house screens.
Call Centres/office receptions – A video jukebox system can show your promotional video as a key client arrives – or educate call centre staff from their desk.
Billboards, PDAs, Pen Drives and Mobiles - iceni can encode video for almost any delivery format - how do you want to reach your audience?
So, How Do You Go About Commissioning Corporate Video Production for Your Company?
For the purposes of this article, let’s assume your corporate video production project will include video production as well as graphical/multimedia content. iceni can of course provide multimedia projects without video, but video production is our core service – it’s what we’re passionate about.
It’s important to sit down with a production company and discuss your requirements in detail rather than just emailing a brief to several companies to get comparative quotes. There are subtleties about your company that cannot be understood from an emailed brief such as preferred terminology, your company culture, your personality and your working environment.
Try to establish a rapport with your chosen company. Video is very labour intensive and you will need to work together to get the most from your investment.
Before you meet them, you should think about these questions –
Read the whole article at iceni - a UK Video Produciton Company
For more information call Andi Jepson on 01283 792 990
Birmingham Stars Given Thumbs up for Film
A dvd starring pupils from Birmingham schools has received national acclaim as a teaching aid from the British Association of Teachers of the Deaf.
The pioneering council project, which highlights ways of including children with hearing impairment in mainstream schools, has just been given a five star rating for its innovative style and content.
A rave review was published in the January issue of Batod’s magazine, commending the subtitled, 15 minute presentation for its easy to understand style as well as features such as audio tracks which simulate hearing loss.
Commissioned by Birmingham City Council’s Action for Inclusion team, the dvd was produced by Midlands-based iceni Productions, who have since followed its success with a film about students with visual impairments.
Iceni’s film shows the ways in which hearing impaired pupils can be helped with learning, as well as giving an insight into the challenges faced from every angle through frank interviews with class teachers, parents and the children themselves.
Reviewer, Jane Bishop, a teacher of the deaf in Newcastle upon Tyne said: “The dvd is ideal for training situations.
“Information is presented via real life situations which are readily applicable. It is particularly helpful to hear the children talking about their experiences.
“The audio tracks are also brilliant. Recordings demonstrate hearing loss, background noise and reverberation, listening through a radio or hearing aid and sound field amplification.
“This will probably be a real eye opener for many mainstream staff. I’m sure the dvd will be widely used.”
Lynda Holland, children with hearing impairment coordinator at Birmingham City Council said: "We are really pleased with the dvd and how iceni has translated our positive message.
“We are delighted to get such a glowing review from our peers."
Cathy Bentley, managing director at iceni, said: “We rarely get feedback from the end users of our training dvds, so this review means a lot to us.
“It is great to see that the amount of research that went into filming the project was worthwhile, and that we have helped to produce a valuable resource.”
The dvd is available to buy from Birmingham City Council by contacting Joan Jones on 0121 303 2619 or joan.jones@birmingham.gov.uk
The pioneering council project, which highlights ways of including children with hearing impairment in mainstream schools, has just been given a five star rating for its innovative style and content.
A rave review was published in the January issue of Batod’s magazine, commending the subtitled, 15 minute presentation for its easy to understand style as well as features such as audio tracks which simulate hearing loss.
Commissioned by Birmingham City Council’s Action for Inclusion team, the dvd was produced by Midlands-based iceni Productions, who have since followed its success with a film about students with visual impairments.
Iceni’s film shows the ways in which hearing impaired pupils can be helped with learning, as well as giving an insight into the challenges faced from every angle through frank interviews with class teachers, parents and the children themselves.
Reviewer, Jane Bishop, a teacher of the deaf in Newcastle upon Tyne said: “The dvd is ideal for training situations.
“Information is presented via real life situations which are readily applicable. It is particularly helpful to hear the children talking about their experiences.
“The audio tracks are also brilliant. Recordings demonstrate hearing loss, background noise and reverberation, listening through a radio or hearing aid and sound field amplification.
“This will probably be a real eye opener for many mainstream staff. I’m sure the dvd will be widely used.”
Lynda Holland, children with hearing impairment coordinator at Birmingham City Council said: "We are really pleased with the dvd and how iceni has translated our positive message.
“We are delighted to get such a glowing review from our peers."
Cathy Bentley, managing director at iceni, said: “We rarely get feedback from the end users of our training dvds, so this review means a lot to us.
“It is great to see that the amount of research that went into filming the project was worthwhile, and that we have helped to produce a valuable resource.”
The dvd is available to buy from Birmingham City Council by contacting Joan Jones on 0121 303 2619 or joan.jones@birmingham.gov.uk
iceni Cleans up at Awards
A Midlands film production company has received international recognition with a prestigious award for work promoting a major home sales company.
iceni Productions was presented with a silver award in the International Visual Communication Association’s excellence awards on Friday, March 24.
This is the second award iceni has won for the Kleeneze project, which involved producing a film to help recruit more distributors.
It also triumphed in the regional audio visual category from the British Association of Communicators in Business earlier this year.
This latest success will see iceni listed alongside recent IVCA award winners such as the Olympic Film for the London 2012 bid and BBC Worldwide.
The IVCA is the largest professional body of its kind in Europe and received entries from across the globe. More than 200 judges with specialist knowledge from across the visual communications industry were involved in selecting the winners.
Judges agreed iceni’s submission “demonstrated an excellent understanding of its audience that was translated into a creative and engaging experience. The content was well targeted and clearly conveyed its message.”
A trophy and certificate was presented to iceni’s managing director, Cathy Bentley, and producer director, Andi Jepson, by Radio Two’s Jeremy Vine at The Grosvenor Hotel in London, before an audience of 900 VIPs.
A spokesperson for the IVCA said: “The Awards set a standard of excellence and introduce clients to programmes and projects which have made a significant impact on business.
“As past recipients will testify, there is no higher accolade for creativity, originality, production expertise and sheer effectiveness.”
Production of Kleeneze’s ‘Opportunity’ DVD - presented by BBC Holiday’s Ginny Buckley - involved completing three versions in different languages.
iceni’s crew filmed in Sydney, South Africa, Rio and most recently at the glamorous One&Only Le Touessroc Hotel in Mauritius as part of the company’s international travel incentive for its top distributors.
The interactive DVD is also being featured on Kleeneze’s satellite shopping channel, and recent recruitment figures show that one in ten viewers of the film is signing up to work with the company.
Cathy Bentley said: “The award is an added bonus to what has been a really enjoyable project to be involved in. We are delighted to win, but it’s important to me that the video we make is a success for our client and contributes to their ability to grow their business.
“Around 16,000 distributors rely on the Opportunity DVD to promote their business and this was always in my mind. As a result, we’ve produced a promotional DVD that is far removed from a corporate presentation, something bright, glossy, entertaining and above all - believable.”
Michael Khatkar, European sales manager at Kleeneze, said: “The latest
Opportunity DVD from iceni has broken the mould once again, producing a
superior piece of work in a fresh, innovative style. The award is much
deserved.”
Read more about the award winning interactive DVD – click here
For more information, contact Cathy Bentley on 01283 792 990.
iceni Productions was presented with a silver award in the International Visual Communication Association’s excellence awards on Friday, March 24.
This is the second award iceni has won for the Kleeneze project, which involved producing a film to help recruit more distributors.
It also triumphed in the regional audio visual category from the British Association of Communicators in Business earlier this year.
This latest success will see iceni listed alongside recent IVCA award winners such as the Olympic Film for the London 2012 bid and BBC Worldwide.
The IVCA is the largest professional body of its kind in Europe and received entries from across the globe. More than 200 judges with specialist knowledge from across the visual communications industry were involved in selecting the winners.
Judges agreed iceni’s submission “demonstrated an excellent understanding of its audience that was translated into a creative and engaging experience. The content was well targeted and clearly conveyed its message.”
A trophy and certificate was presented to iceni’s managing director, Cathy Bentley, and producer director, Andi Jepson, by Radio Two’s Jeremy Vine at The Grosvenor Hotel in London, before an audience of 900 VIPs.
A spokesperson for the IVCA said: “The Awards set a standard of excellence and introduce clients to programmes and projects which have made a significant impact on business.
“As past recipients will testify, there is no higher accolade for creativity, originality, production expertise and sheer effectiveness.”
Production of Kleeneze’s ‘Opportunity’ DVD - presented by BBC Holiday’s Ginny Buckley - involved completing three versions in different languages.
iceni’s crew filmed in Sydney, South Africa, Rio and most recently at the glamorous One&Only Le Touessroc Hotel in Mauritius as part of the company’s international travel incentive for its top distributors.
The interactive DVD is also being featured on Kleeneze’s satellite shopping channel, and recent recruitment figures show that one in ten viewers of the film is signing up to work with the company.
Cathy Bentley said: “The award is an added bonus to what has been a really enjoyable project to be involved in. We are delighted to win, but it’s important to me that the video we make is a success for our client and contributes to their ability to grow their business.
“Around 16,000 distributors rely on the Opportunity DVD to promote their business and this was always in my mind. As a result, we’ve produced a promotional DVD that is far removed from a corporate presentation, something bright, glossy, entertaining and above all - believable.”
Michael Khatkar, European sales manager at Kleeneze, said: “The latest
Opportunity DVD from iceni has broken the mould once again, producing a
superior piece of work in a fresh, innovative style. The award is much
deserved.”
Read more about the award winning interactive DVD – click here
For more information, contact Cathy Bentley on 01283 792 990.
West Midlands Entrepreneurs Highlighted in Promotional DVD Video Project
The inspiring success stories of eight Midlands businesses have been spotlighted in a new video designed to show how Advantage West Midlands is delivering on its vision of building a world-class region in which to work, rest and play.
Managers from companies such as SecureBox, The Character Shop and SenSelect speak frankly in the ten minute production about the valuable support they have received through the scheme which has provided the Midlands with new hope for the future.
Produced by Midlands based iceni Productions Ltd, the short documentary creates an inspirational overview of what Advantage West Midlands has achieved in the area, both in raising its business profile and in creating a greater sense of pride for those living and working within it.
Andi Jepson, managing director at iceni, said: “The thought-provoking selection of interviews provide proof that stories of one man bands becoming global enterprises are no longer the stuff of dreams and that re-locating to the heart of the country can provide an economically viable alternative to setting up in London.
“It is poignant that Advantage West Midlands chose a local company to promote the area and I hope our genuine interest in the success of the project, and our empathy with fellow Midlands business-people, comes across in the video’s production.”
Through focusing support, funds and expert advice on new businesses the video shows how Advantage West Midlands is helping transform the region’s economy by returning its reputation as a front-runner in innovation, creativity and industry. Now high technology companies and dynamic manufacturing enterprises can be found side by side within the equally diverse settings of buzzing cities and beautiful shires.
The video was first shown at Advantage West Midlands’ annual conference on October 20, 2005 at Ricoh Arena in Coventry, which provides AWM with a platform to show exactly what they have achieved over the last twelve months and look forward to their goals for the next year.
Neil Skitt, head of PR at Advantage West Midlands said: “About 800 delegates attended the event with representatives covering the private, public and voluntary sectors and everyone was hugely impressed with the content of the video.
“The production team at iceni really understood the brief we gave them and they captured the essence of our message, showing the extent to which AWM supports business, in a clear, concise and interesting way.
“It’s one thing for us to tell people what a difference we are making to the region’s businesses, but it is another for the businesses themselves to provide anecdotal evidence.
“In fact, the response to the video was so positive that we intend to keep using it throughout the year as a marketing tool, to give other businesses an idea of how their own aspirations could be realised through a partnership with AWM.”
Mr Jepson added: “The disparate companies highlighted in the video provide an insight into the far reaching projects AWM are involved in.
“From revolutionary fingerprint and mobile phone technology to film archives and special effects animation, the video shows how partnerships with AWM have provided invaluable contacts, advice and grants that have turned people’s visions into reality.
“The people involved were incredibly engaging and the interviews were an absolute pleasure to do.
“I’m really pleased the feedback has been so positive and I hope the video continues to drive this exciting and essential project forward.”
To view an excerpt of this Conference Video Click Here.
Managers from companies such as SecureBox, The Character Shop and SenSelect speak frankly in the ten minute production about the valuable support they have received through the scheme which has provided the Midlands with new hope for the future.
Produced by Midlands based iceni Productions Ltd, the short documentary creates an inspirational overview of what Advantage West Midlands has achieved in the area, both in raising its business profile and in creating a greater sense of pride for those living and working within it.
Andi Jepson, managing director at iceni, said: “The thought-provoking selection of interviews provide proof that stories of one man bands becoming global enterprises are no longer the stuff of dreams and that re-locating to the heart of the country can provide an economically viable alternative to setting up in London.
“It is poignant that Advantage West Midlands chose a local company to promote the area and I hope our genuine interest in the success of the project, and our empathy with fellow Midlands business-people, comes across in the video’s production.”
Through focusing support, funds and expert advice on new businesses the video shows how Advantage West Midlands is helping transform the region’s economy by returning its reputation as a front-runner in innovation, creativity and industry. Now high technology companies and dynamic manufacturing enterprises can be found side by side within the equally diverse settings of buzzing cities and beautiful shires.
The video was first shown at Advantage West Midlands’ annual conference on October 20, 2005 at Ricoh Arena in Coventry, which provides AWM with a platform to show exactly what they have achieved over the last twelve months and look forward to their goals for the next year.
Neil Skitt, head of PR at Advantage West Midlands said: “About 800 delegates attended the event with representatives covering the private, public and voluntary sectors and everyone was hugely impressed with the content of the video.
“The production team at iceni really understood the brief we gave them and they captured the essence of our message, showing the extent to which AWM supports business, in a clear, concise and interesting way.
“It’s one thing for us to tell people what a difference we are making to the region’s businesses, but it is another for the businesses themselves to provide anecdotal evidence.
“In fact, the response to the video was so positive that we intend to keep using it throughout the year as a marketing tool, to give other businesses an idea of how their own aspirations could be realised through a partnership with AWM.”
Mr Jepson added: “The disparate companies highlighted in the video provide an insight into the far reaching projects AWM are involved in.
“From revolutionary fingerprint and mobile phone technology to film archives and special effects animation, the video shows how partnerships with AWM have provided invaluable contacts, advice and grants that have turned people’s visions into reality.
“The people involved were incredibly engaging and the interviews were an absolute pleasure to do.
“I’m really pleased the feedback has been so positive and I hope the video continues to drive this exciting and essential project forward.”
To view an excerpt of this Conference Video Click Here.
Visually impaired Birmingham youngsters set for DVD stardom
Five Birmingham youngsters are set to become the stars of a new DVD designed to show teachers across the UK how visually impaired pupils can be successfully included in mainstream schools.
The film is a joint initiative by Birmingham City Council's Action for Inclusion team, who are providing funding for the project, and the Team for Children with Visual Impairment, part of Birmingham City Council's Specialist Support Service.
Five pupils are taking part including seven-year-old Lucy Williams from Chilcote Primary School. Other schools being filmed for the project, with children ranging in age from 8 to 17, are Colmers Farm Junior School, Handsworth Grammar School, Hodge Hill Girls School and Plantsbrook School in Sutton Coldfield.
Filming started on October 18 when Midlands based iceni Productions Ltd attended the first of the schools involved.
Cathy Bentley from iceni Productions explained that the film will follow the children throughout their school day and explore steps taken to include them in lessons.
Sue Johnson, Birmingham City Council's co-ordinator of the Team for Children with Visual Impairment, said: "It is vital that schools are kept up to date with help that is available for such pupils.
"Two previous projects which dealt with autism and hearing impairment were extremely successful and, as soon as funding became available, we wanted to build on this promising start by highlighting visual impairment."
Cathy added: "The DVD tackles serious questions about how such youngsters can genuinely mix with children who aren't visually impaired. It is fascinating to see the range of measures undertaken to help make this happen.
"From portable Braille machines, 'tactile' diagrams and sign systems to classroom assistants and a mobility officer helping pupils to increase their independence, there is a strong support network to help them have full inclusion within mainstream school.
"For us this has been a very important piece of work. We are committed to projects that genuinely make a difference so it has been a privilege to be involved.
"We also need to say a big thanks to all the young people involved as they have been complete naturals in front of the camera."
iceni previously worked on a similar project with the Action for Inclusion team on how autistic pupils can get the most out of school. Backed by the National Autistic Society, the DVD is now available through Birmingham City Council to teachers throughout the country.
The new DVD about visual impairment will be available from February next year. Head teachers from across the region will be invited to view a sample of its contents and buy it before it is launched nationally at a conference for visual impairment practitioners being held at Birmingham University later in the month.
Visit iceni – UK video production and DVD design – www.iceni.tv
See a clip of the video and read a full case study in our online portfolio – click here
For more information, contact Cathy Bentley on 01283 792 990
The film is a joint initiative by Birmingham City Council's Action for Inclusion team, who are providing funding for the project, and the Team for Children with Visual Impairment, part of Birmingham City Council's Specialist Support Service.
Five pupils are taking part including seven-year-old Lucy Williams from Chilcote Primary School. Other schools being filmed for the project, with children ranging in age from 8 to 17, are Colmers Farm Junior School, Handsworth Grammar School, Hodge Hill Girls School and Plantsbrook School in Sutton Coldfield.
Filming started on October 18 when Midlands based iceni Productions Ltd attended the first of the schools involved.
Cathy Bentley from iceni Productions explained that the film will follow the children throughout their school day and explore steps taken to include them in lessons.
Sue Johnson, Birmingham City Council's co-ordinator of the Team for Children with Visual Impairment, said: "It is vital that schools are kept up to date with help that is available for such pupils.
"Two previous projects which dealt with autism and hearing impairment were extremely successful and, as soon as funding became available, we wanted to build on this promising start by highlighting visual impairment."
Cathy added: "The DVD tackles serious questions about how such youngsters can genuinely mix with children who aren't visually impaired. It is fascinating to see the range of measures undertaken to help make this happen.
"From portable Braille machines, 'tactile' diagrams and sign systems to classroom assistants and a mobility officer helping pupils to increase their independence, there is a strong support network to help them have full inclusion within mainstream school.
"For us this has been a very important piece of work. We are committed to projects that genuinely make a difference so it has been a privilege to be involved.
"We also need to say a big thanks to all the young people involved as they have been complete naturals in front of the camera."
iceni previously worked on a similar project with the Action for Inclusion team on how autistic pupils can get the most out of school. Backed by the National Autistic Society, the DVD is now available through Birmingham City Council to teachers throughout the country.
The new DVD about visual impairment will be available from February next year. Head teachers from across the region will be invited to view a sample of its contents and buy it before it is launched nationally at a conference for visual impairment practitioners being held at Birmingham University later in the month.
Visit iceni – UK video production and DVD design – www.iceni.tv
See a clip of the video and read a full case study in our online portfolio – click here
For more information, contact Cathy Bentley on 01283 792 990
Corporate Video Production Company iceni on Track for Success
A DVD created by a Midlands production company to help promote a leading rail franchise has been entered for two prestigious awards after wowing industry bosses.
iceni’s completed film will celebrate three years of work by First Group plc and Keolis SA, who took over the Northern franchise in 2003, and have since transformed the TransPennine Express train service.
Together with Siemens and HSBC, they have invested £260 million to improve rail links and stations, and introduce a new fleet of 100mph, state of the art, air-conditioned trains.
TransPennine decided to break from corporate tradition by releasing a ‘teaser trailer’ of the final DVD film to keep its staff up to date with the impending launch.
Marketing manager at First TransPennine said: “We wanted it to look and feel really different to the normal corporate films produced, and iceni really listened to this, and came up with exactly what we had asked for.”
Positive feedback has been flooding in from railway staff.
First Group’s Interim Finance Director said: “This is the first time I have seen this style of approach - very slick and professional. Presented as a blockbuster trailer, it builds up the anticipation of something spectacular that everyone will want to see.”
Following the reaction of industry chiefs at the Railway Ball in November, where the trailer received a standing ovation, iceni decided to enter it into this year’s audio visual awards with Communicators in Business and the International Visual Communications Association.
The industry awards highlight excellence in business and public sector communications, and are internationally recognised. Nominees will be announced in the next couple of months.
The completed documentary-style film, showing how the improvements have been achieved, will be released to the government and rail industry bosses as well as TransPennine staff and shareholders as part of the official summer launch.
TransPennine has added to iceni’s substantial list of major clients that have put them on the map for providing a first class service in the communications industry.
Managing director, Cathy Bentley, said: “We are thrilled with the momentum of our success over the last couple of years and entering these awards has given us a real boost for the first quarter of 2006.”
Visit iceni – UK video production and DVD design – www.iceni.tv
See a clip of the video and read a full case study in our online portfolio – click here
For more information, please contact Cathy Bentley on 01283 792 990.
iceni’s completed film will celebrate three years of work by First Group plc and Keolis SA, who took over the Northern franchise in 2003, and have since transformed the TransPennine Express train service.
Together with Siemens and HSBC, they have invested £260 million to improve rail links and stations, and introduce a new fleet of 100mph, state of the art, air-conditioned trains.
TransPennine decided to break from corporate tradition by releasing a ‘teaser trailer’ of the final DVD film to keep its staff up to date with the impending launch.
Marketing manager at First TransPennine said: “We wanted it to look and feel really different to the normal corporate films produced, and iceni really listened to this, and came up with exactly what we had asked for.”
Positive feedback has been flooding in from railway staff.
First Group’s Interim Finance Director said: “This is the first time I have seen this style of approach - very slick and professional. Presented as a blockbuster trailer, it builds up the anticipation of something spectacular that everyone will want to see.”
Following the reaction of industry chiefs at the Railway Ball in November, where the trailer received a standing ovation, iceni decided to enter it into this year’s audio visual awards with Communicators in Business and the International Visual Communications Association.
The industry awards highlight excellence in business and public sector communications, and are internationally recognised. Nominees will be announced in the next couple of months.
The completed documentary-style film, showing how the improvements have been achieved, will be released to the government and rail industry bosses as well as TransPennine staff and shareholders as part of the official summer launch.
TransPennine has added to iceni’s substantial list of major clients that have put them on the map for providing a first class service in the communications industry.
Managing director, Cathy Bentley, said: “We are thrilled with the momentum of our success over the last couple of years and entering these awards has given us a real boost for the first quarter of 2006.”
Visit iceni – UK video production and DVD design – www.iceni.tv
See a clip of the video and read a full case study in our online portfolio – click here
For more information, please contact Cathy Bentley on 01283 792 990.
UK Visual Communications Lead the World
UK visual communications companies won a haul of awards at the 2006 U.S. International Film And Video Festival The festival, founded in 1968, is one of the world's leading international events devoted exclusively to recognising outstanding Business, Television, Documentary, Entertainment, Industrial, and Informational productions.
UK corporate television and business video producers fought off competition from broadcasters and communications agencies from over 25 countries.
iceni Productions, a UK video production company based in the Midlands, won two prestigious awards: the ‘Certificate for Creative Excellence’ in the Corporate Communications: Dealer, Distributor, Franchisee category and the ‘Silver Screen’ award in the Corporate Communications: Employee Orientated category.
Cathy Bentley, Managing Director of iceni explained why these projects received international recognition,
‘Certificate for Creative Excellence winner, The One & Only Mauritius, was produced for Kleeneze UK Ltd to promote a sales travel incentive and features film shot by iceni at the world famous Le Touessrok resort.’
‘Every year Kleeneze PLC, Europe’s leading network marketing company, rewards and recognises its top Distributors with an all expenses paid conference at one of the most exclusive venues in the world. The 2007 event will be held at the world famous One&Only resort in Mauritius.’
‘The promotional film introduces subtle branding and product placement, with the Kleeneze catalogue appearing in key scenes. The result is a powerful motivational tool, and a creative solution that proved much more effective than stock footage of a resort.’
The DVD premiered at a conference attended by over 7,000 Distributors, the stunning film caused palpable excitement amongst the audience, and feedback after the event was excellent. The promotional and motivational film is aired three times a week during the Kleeneze Show on the company’s satellite shopping channel.
Silver Screen award winning film Are You Ready? was created for First TransPennine, First Group, Siemens, and Keolis and celebrated the launch of a fleet of 51 Pennine class 185 Desiro DMUs throughout 2006.
Andi Jepson, Director of Are You Ready? said,
‘First Group is the UK’s largest surface transportation company with a turnover of nearly £2.7 billion a year and some 67,000 employees across the UK and North America. First TransPennine is investing $600M in 51 state-of-the-art trains that will ensure maximum comfort and efficiency; providing passengers with the ultimate travel experience. First Transpennine commissioned iceni to produce a promotional film that would effectively generate excitement amongst staff for the train’s launch in the summer of 2006.’
Our creative solution was Are You Ready? a movie trailer giving audiences a brief glimpse of First TransPennine’s summer blockbuster: the 185. The trailer features sound bites from key engineers and management, demonstrating the magnitude of the task and celebrating the achievement in an unexpected and memorable way. The audience is left exhilarated and wanting to see more – and of course they will as the trains enter service in 2006.’
Edith Rodgers, Customer Services Director at First Transpennine Express said,
‘A key area of delivering customer satisfaction and service excellence is ensuring that our people support the implementation of this investment in new Pennine class 185 trains. We are delighted by this award, as this DVD has played an important part in preparing First TransPennine employees for the launch of new trains across the north of England.’
Andi Jepson adds,
‘Results are key to any successful communications project. Our company’s focus on results has made iceni a leader in the UK visual communications industry. This recognition from one of the leading business communications festivals demonstrates our work’s effectiveness on a world stage.’
The Film and Video Festival Awards ceremony will be held in Hollywood, California in June. The Silver Screen award and Certificate of Creative Excellence add to iceni’s 2006 haul of a CiB Award of Excellence and an IVCA Award for External Multimedia.
Ends.
For more information contact Andi Jepson on 01283 792 990 or visit iceni a UK video production and DVD design company
UK corporate television and business video producers fought off competition from broadcasters and communications agencies from over 25 countries.
iceni Productions, a UK video production company based in the Midlands, won two prestigious awards: the ‘Certificate for Creative Excellence’ in the Corporate Communications: Dealer, Distributor, Franchisee category and the ‘Silver Screen’ award in the Corporate Communications: Employee Orientated category.
Cathy Bentley, Managing Director of iceni explained why these projects received international recognition,
‘Certificate for Creative Excellence winner, The One & Only Mauritius, was produced for Kleeneze UK Ltd to promote a sales travel incentive and features film shot by iceni at the world famous Le Touessrok resort.’
‘Every year Kleeneze PLC, Europe’s leading network marketing company, rewards and recognises its top Distributors with an all expenses paid conference at one of the most exclusive venues in the world. The 2007 event will be held at the world famous One&Only resort in Mauritius.’
‘The promotional film introduces subtle branding and product placement, with the Kleeneze catalogue appearing in key scenes. The result is a powerful motivational tool, and a creative solution that proved much more effective than stock footage of a resort.’
The DVD premiered at a conference attended by over 7,000 Distributors, the stunning film caused palpable excitement amongst the audience, and feedback after the event was excellent. The promotional and motivational film is aired three times a week during the Kleeneze Show on the company’s satellite shopping channel.
Silver Screen award winning film Are You Ready? was created for First TransPennine, First Group, Siemens, and Keolis and celebrated the launch of a fleet of 51 Pennine class 185 Desiro DMUs throughout 2006.
Andi Jepson, Director of Are You Ready? said,
‘First Group is the UK’s largest surface transportation company with a turnover of nearly £2.7 billion a year and some 67,000 employees across the UK and North America. First TransPennine is investing $600M in 51 state-of-the-art trains that will ensure maximum comfort and efficiency; providing passengers with the ultimate travel experience. First Transpennine commissioned iceni to produce a promotional film that would effectively generate excitement amongst staff for the train’s launch in the summer of 2006.’
Our creative solution was Are You Ready? a movie trailer giving audiences a brief glimpse of First TransPennine’s summer blockbuster: the 185. The trailer features sound bites from key engineers and management, demonstrating the magnitude of the task and celebrating the achievement in an unexpected and memorable way. The audience is left exhilarated and wanting to see more – and of course they will as the trains enter service in 2006.’
Edith Rodgers, Customer Services Director at First Transpennine Express said,
‘A key area of delivering customer satisfaction and service excellence is ensuring that our people support the implementation of this investment in new Pennine class 185 trains. We are delighted by this award, as this DVD has played an important part in preparing First TransPennine employees for the launch of new trains across the north of England.’
Andi Jepson adds,
‘Results are key to any successful communications project. Our company’s focus on results has made iceni a leader in the UK visual communications industry. This recognition from one of the leading business communications festivals demonstrates our work’s effectiveness on a world stage.’
The Film and Video Festival Awards ceremony will be held in Hollywood, California in June. The Silver Screen award and Certificate of Creative Excellence add to iceni’s 2006 haul of a CiB Award of Excellence and an IVCA Award for External Multimedia.
Ends.
For more information contact Andi Jepson on 01283 792 990 or visit iceni a UK video production and DVD design company
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