iceni is up for the challenge

Midlands video and digital production company iceni will present a ‘money can’t buy’ digital film making experience at the Black Country Student Awards, part of a £28 Million campaign from the Department for Children, Schools and Families.

The Black Country Student Awards are part of the Black Country Challenge campaign; the Challenge aims to motivate everyone working in education, across the Black Country, to make a real difference to educational performance and enable young people to achieve the highest standards possible.

The Student Awards will cover seven categories: Music, New Media, Writing for the Media, Science, Business, Sport and Performing Arts. To enter, students must complete an exciting challenge and winners will receive a 'money can't buy' experience and an invitation to an exclusive award ceremony in November.

Jim Knight MP, Minister of State for Schools and Learners, officially launched the Black Country Challenge with a film produced by iceni’s award-winning educational media team. The audience of schools, pupils, parents and partner organisations included representatives of Capita, Microsoft, the Learning and Skills Council, Government Office West Midlands and the National College of School Leadership.

Mr Knight said: "I see the Black Country Challenge as the catalyst needed to achieve the best education for all children. It is the local authorities, schools, their staff, pupils and parents, supported by the expertise the BCC can harness, which will bring about change.”

Cathy Bentley, Director at iceni said, “We’re always up for a challenge at iceni. We jumped at the chance to get involved and support the next generation of film makers. The Black Country is the industrial heart of England, but there’s a deep vein of creative talent in the region that deserves to be nurtured and celebrated.”

“iceni’s up for the Black Country Challenge, are you?”

Read more at iceni-tv.co.uk – UK Corporate Video Production and DVD Design

Prepared by Andi Jepson @ iceni® - for more information and high resolution images and video clips call the studio on +44 (0)1283 792 990, or email andi@iceni.tv

Background

The Black Country Challenge is a 3 year project funded by the Department for Children, Schools and Families and managed in partnership with the four local authorities, Dudley, Sandwell, Walsall and Wolverhampton.

Entry forms for the Black Country Student Awards can be downloaded from www.theblackcountrychallenge.co.uk Application packs will be delivered to every school in the region. The competition is open from May and students have until late September to get their entries in.

iceni is a leading digital and video production company, recognised across the world for effective, creative work for businesses, brands and government agencies.